Step south of Oxford Street to explore the independent boutiques and cafés of London’s original creative hub, still home to many media companies. Soho has a strong sense of community and many traders here are long-established. But it is constantly evolving, with new shops and restaurants opening frequently, making it a lively and dynamic neighbourhood.
After some new kicks? Head straight for Footpatrol for its cool and unique store design and its great edit of new and classic sneakers, including rare and limited edition ranges. If you’re passionate about footwear this needs to be on your radar.
