Soho

Step south of Oxford Street to explore the independent boutiques and cafés of London’s original creative hub, still home to many media companies. Soho has a strong sense of community and many traders here are long-established. But it is constantly evolving, with new shops and restaurants opening frequently, making it a lively and dynamic neighbourhood.

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YMC

Address
11 Poland Street
Website
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This British brand creates simple, understated clothing with a contemporary twist for both men and women. The Soho store is one of two in London and features quirky light-fittings, wall-mounted birds and a cabinet of mini-beasts!

YMC
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YMC
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YMC
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YMC
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YMC
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YMC
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Cloth House

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